Why Tradition, Sustainability, and Imagination Mean So Much.
Our Brand Pillars
Beef cattle are a part of our identity.
What we value is what keeps our family business on a path of growth: consistent support for those that we learned from and for those for whom we are setting an example.
Tradition:
We exist to support and sustain the way of life for beef producers. The Beef Industry is the backbone of what makes our operation possible and with the utmost care we strive to continue the tradition.
Sustainability:
We take seriously our commitment to help our customers and Kansas neighbors protect the land on which they live, making it fruitful for future generations.
Imagination:
Imagination is crucial to help us convert scrap tires and rubber into functional products, and while it is not your everyday job, we take pride in each new innovation.
Please take a look at our OUR STORY to learn more about our history and why your cattle are our priority.
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Thank you again for your support and we will keep grinding to bring you the best we can!